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Rubrica di Yishu H.

What is it in a "Nothingburger"?

Mar 14, 2022

Good afternoon, everyone! Welcome back to Yishu’ column! Today we are gonna talk about a very interesting word called “nothingburger”. Actually, I am a big big fan of burgers, so I’d pick up some highly recommended burger stores from Instagram so my husband and I can go to try them on weekends. Occasionally, I have a craze about a nice juicy burger but we have no plan to go to Nagoya. So I have to pick my second choice. There is ONE store close to where I live that makes really good patties but unfortunately its buns are really a bummer. But as long as it is better than McDx or KxC, I am ok with it. 

Ah, sorry, it seems that I’ve talked too much about the food! I can be like that when talk about the food I like. Ok, now let’s go back to the phrase today. Actually, the word ‘nothingburger’ can also be used to describe other things too. If something seems good or important but turns out not to be, we can call it 'a nothingburger'. Let me show you 3 examples:

  • I was worried when our boss called an emergency meeting, but it turned out to be a nothingburger. 
  • The weather reporter warned we were in for a storm and should stay indoors – but it was a nothingburger. 
  • All the hype about the new fashion store was a nothingburger – it was just like the old one! 

You’re reading Yishu’ column and we’re looking at the word ‘nothingburger’. It’s used to describe something that was expected to be important but turns out to be insignificant. Do you like burgers. If so, how do you like your burgers? Would you like to share it with me? 

Ok, I am Yishu, and that’s for today’s content. See you tomorrow and bye!

This column was published by the author in their personal capacity.
The opinions expressed in this column are the author's own and do not reflect the view of Cafetalk.

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