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Tutor James Pellow 's Column

Making You Fatter And Poorer

Mar 23, 2019 | 3 Comments

Fast food chains like Taco Bell and McDonalds are some of the smartest businesses in the world. They use many types of psychological tricks to get customers to spend more money. Which ONE is NOT a trick?

1. Bundling different items together into a combo or value meal.
2. Large pictures for the food, small type for the prices.
3. Rounding prices up to the next highest currency bill.
4. Confusing menu layouts.

What is the largest fast food "chain" in your country that is not American?

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